Top 10 Newsletter Platforms I Tested for Small Business Success | Get Infographic

In the rapid world of digital communication, keeping your audience informed is essential, especially for small businesses aiming to thrive. Email newsletters serve as a powerful way to relay updates, promotions, and insights directly to clients. We explored various newsletter platforms that cater to different needs and budgets. In this post, you will find the top 10 newsletter platforms we tested, each with unique features to help your business succeed.

We have also designed an infographic that is presented at the end of the article.

1. AidaJet - Ai Powered Newsletter Platform

AidaJet is the first AI-powered newsletter generator designed for quick drafts and easy setup. It's an ideal choice for small and medium businesses looking for a straightforward option in today's AI-driven landscape. With an intuitive interface, you can create your first newsletter series effortlessly. AidaJet excels in providing a clear and easy-to-navigate experience, making it an ideal choice for those beginning their newsletter journey.

What sets AidaJet apart is its AI engine that assists in crafting engaging content without extensive design skills, automation that schedules recurring newsletters, and analytics that provides heat maps highlighting the performing newsletter sections. It offers an end-to-end newsletter platform right from creation to scheduling to analytics.

Currently, it offers free access in its early stages, making it a fantastic opportunity for startups. Once it launches, its pricing will likely be less than a daily coffee habit, ensuring affordability for early-stage startups and small businesses.

2. Beehiiv - Newsletter Platform for Growth

Beehiiv is loaded with tools for creators focused on growth. It supports monetization options, referral systems, and audience analytics in one platform. If you aim to expand your audience and revenue, Beehiiv could be a decent choice.

Despite its useful features, the wide range may feel overwhelming to newcomers. Dedicate time to familiarize yourself with its offerings for maximum benefit. Pricing varies from free to $99 per month, making it scalable for different business sizes.

3. Mailchimp - The Email Marketing Tool

Mailchimp is well-known in the email marketing sphere, offering an extensive suite of features that include automation, integrations, and detailed analytics. While not exclusively a newsletter tool, its robust capabilities are advantageous for small and medium businesses.

The user-friendly interface makes navigating through features easy, and its analytical tools help you understand audience behaviors effectively. Pricing starts from free to over $350 monthly, thus catering to businesses across all growth stages. Just make sure to consider your budget before deciding.

4. Mailmodo - Interactive Email Marketing tool

If enhancing reader engagement is your goal, Mailmodo is an option. With AMP email capabilities, you can embed forms and surveys straight into emails, encouraging readers to interact without leaving their inbox.

Mailmodo’s automation features shine for high-conversion campaigns. Pricing ranges from $40 to $150, based on your chosen features, providing significant value for businesses aiming for higher engagement.

5. Constant Contact - Digital & Email Platform

For those who appreciate a traditional email marketing approach, Constant Contact is an option backed by proven performance over years. It's particularly favored by nonprofits and small to medium businesses seeking reliable functionality.

In addition to standard email features, Constant Contact offers survey tools essential for gathering audience feedback. Pricing starts at just $12 monthly and can reach $80 or more, accommodating businesses of all sizes.

6. Brevo (formerly Sendinblue)

Brevo is a multi-channel platform that combines email, SMS, and CRM tools, making it a comprehensive solution for marketing management. This feature allows businesses to reach their audiences through different channels efficiently.

However, its user interface may feel outdated compared to newer platforms. Still, with plans starting from free up to $20 per month, it offers a budget-friendly option for small businesses seeking diverse marketing channels.

7. Benchmark - Email Marketing

Benchmark stands out for its user-friendliness, making it good for small businesses and beginners. It features an array of templates and easy-to-use functionalities.

While Benchmark offers a free plan, it can scale up to over $200 monthly with additional features. Its simplicity and accessibility make it an excellent starting point for any business beginning its email marketing journey.

8. Moosend - Send, Convert Email Tool

Moosend is an affordable choice for agencies and small teams, known for its wide range of automation tools particularly beneficial for eCommerce. This platform allows easy management of marketing efforts without an overload of complicated features.

Starting at just $9 for 500 contacts per month, it's a great option for medium businesses looking to enhance their marketing processes without compromising on quality.

9. Substack - Publishers & Subscribers Connect

Substack is geared towards writers and content creators, providing a simple platform to build and monetize their following. With minimal customization needed, it's perfect for solo writers aiming to earn from their work. However the newsletter designs are minimal and content creation is manual. It offers flexibility to add blogs, podcasts that can be added to their newsletter email.

While Substack charges a 10% fee on your earnings, from your subscribers and its straightforward focus on niche audiences makes it a worthwhile investment for many writers wanting to grow their subscriber base.

10. Kit (formerly Convertkit)

Kit is another user-friendly platform appropriate for writers and creators. It simplifies the newsletter process, allowing users to engage with their audience easily without complicated setups.

Although it may not offer as many advanced features as others, Kit excels in providing a clear and easy-to-navigate experience, making it choice to consider for newsletter makers, similar to Aida Jet. However, Kit focuses on serious authors and professionals, while AidaJet caters to startups and small businesses, who see newsletters as a vital customer engagement engine.

The Path to Newsletter Marketing Success.

An Infographic.

Picking the right newsletter platform is essential for small businesses, trainers, coaches, bloggers, and marketers. The list provided above features options tailored to various needs, from AI-driven simplicity to traditional email marketing tools. Depending on your goals, whether to build your audience, increase engagement, or monetize your content, there is a platform that will fit your unique requirements perfectly.

The infographic is designed as a ready-reckoner for folks like you, who are searching for the right newsletter platform. Our research ended with 4 newsletter tools or platforms, and the rest 6 tools listed are primarily email marketing platforms, that offer newsletter templates.

Want to download infographic? Click here.

As you start your newsletter journey, remember that consistent communication and high-quality content are key. With the correct tools at your disposal, you can achieve effective newsletter interactions with your subscribers.